Lifestyle Research&Design: Drag Queens

In this project the goal was to learn about a chosen lifestyle in order to design something fitting for the lifestyle group. As a project group we chose to do research into the lifestyle of drag queens, because their lifestyle is very different from ours and we wanted to learn about their personal motivation. We were also curious what their daily life would look like. The final deliverables included a video and a report representing their lifestyle.

The Category is: Be a Queen

Video representing the Drag Queens Lifestyle and showing our Design

What we did

During the project we conducted 6 online interviews (because of Covid-19) and we visited one of the Queens at home for a more in depth interview and a makeover of one of our team members. Next to that we did background research about the history of drag and looked into the current public events, festivals and television programs that showcase the drag queen lifestyle.

Presentation

To conclude the project, presentations were given representing the lifestyle of the chosen lifestyle group. We had found that for our drag queens, being a drag queen meant that they could be their own boss, transform themselves for the stage or event and play their own role. But, most importantly, that it was a way for them to be creative and have fun. A lot of their time was spend on preparing for shows. During the presentation we did a bingo. Bingo is a common activity on drag queen shows.

The work was presented in a way fitting the lifestyle group, so we went all out with our outfits.


Design activities

  • Conducting and analyzing interviews
  • Idea generation and concept development
  • Drawing and designing visuals and slides
  • Credits to Myron and Lisa for the amazing video 👏